#MyHallmarkMoment's January 2018 Winner

Making Memorable Moments Count

Last month, we launched the #MyHallmarkMoment campaign for our client Hallmark Resorts—two beautiful oceanfront resorts in Cannon Beach and Newport. Since we asked their guests to post their favorite moments to Facebook, Instagram and Twitter in January, they’ve posted over 230 gorgeous, sweet and funny photos which have received over 16,000 likes. While we’re very… Read more »

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Fish Marketing + Strategy

3 Tips to Increase Lift Ticket Sales

Find Your Audiences Lift tickets have a number of audiences: competitors’ season pass holders, bluebird-only riders, tourists, friends of pass holders, casual riders who rent gear, lapsed skiers and curious ski newbies are just a few. Decide who you’d like to reach first, then be sure exclusionary targeting is a part of your plan (that… Read more »

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Fish Marketing + Strategy

3 Tips to Increase Ski Season Pass Sales

Segment Your Audiences Season pass sales come primarily from three audience segments: 1. Repeat purchasers who’ve bought a few years in a row and have used their passes regularly. These are easy customers who just need to be reminded to purchase again soon—particularly before any price increases occur. 2. Newbies who, after spending the current… Read more »

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Fish Marketing Rebrand

New Branding & Website Reveal

We’re proud to announce the launch of our new site. A big thanks goes out to our entire team for their efforts. We invite you to take a look—then take a read as we interview a few of our key team members.

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The (Mobile) Taxman Cometh

Most of us are aware that Tax Day is April 15th, but website owners should know about another very important deadline that’s coming in April. Instead of requesting 1040s and Schedule Cs, Google is asking you to make your website mobile friendly by April 21st this year. If your web pages aren’t ready by the… Read more »

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Google AdWords and Analytics logos

Google AdWords and Analytics Certified

Even though I’ve managed AdWords accounts for several years and attended Google’s Seminars for Success, I’d never taken Google’s certification exams – until now. Industry contacts warned that passing the exams took a lot of tedious studying and I always felt clients and employers would see the value of my work in the results. However,… Read more »

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LaRog Brothers Digital Marketing Campaign

LaRog Brothers of Portland came to Fish Marketing to bolster their digital marketing presence. We created a comprehensive solution that included a new website, designer gallery, blogging, social media integration and Club LaRog—an email marketing program. Their new digital footprint is promoted through local & organic search marketing, pay-per-click advertising and social influence marketing. The… Read more »

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Fish Marketing + Strategy

Pastini Pastaria Email Campaign

Pastini Pastaria is an Oregon based Italian bistro with a passion for pasta. Pastini knows that local means fresher and fresher tastes better, and their customers could not agree more. As agency of record for Pastini’s eight restaurants across Oregon, Fish Marketing developed a comprehensive marketing strategy that included a new brand position, search engine… Read more »

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Fish Marketing + Strategy

Heavy Meta

There aren’t a whole lot of similarities between a Heavy Metal Musician and a Search Engine Optimizer. One dreams about super stardom while the other dreams about limitless web traffic. Arena rockers jam the Keytar while SEO specialists master the Keyword. The Headbanger blows out stadiums of thousands with distorted bar chords. The SEO guru… Read more »

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